BBC Wales Today – TV news

The HUG® film featured on the BBC Wales Today breakfast, lunchtime and evening news on 31st October 2019. BBC reporter Colette Hume has been following the story of HUG® over the past year and her report shows how far HUG has come and the impact it is having on people’s lives. The BBC film and article can be found on the BBC website.

BBC film about HUG®

HUG® has been the feature of a short film, produced by the BBC. Reporter Colette Hume has been following the development of HUG® over the last few months, from production of 40 HUGs® by a self-reliant sewing group in Port Talbot, to the trial of 20 HUGs® with residents at Sunrise of Cardiff. The film shares this journey and the story of Margaret, a resident of Sunrise of Cardiff, and her daughter Alison.

BBC Radio Wales interview

Prof Cathy Treadaway (lead for the EMPOWERED project at Cardiff Metropolitan University) and Jackie Pool (Sunrise Senior Living, Director of Memory Care) were interviewed on BBC Radio Wales breakfast show on Thursday 31st October 2019. They talked about HUG and shared insights on the initial findings of the HUG trial at Sunrise of Cardiff. You can catch up with the interview on BBC Sounds here. Listen from 1hr : 43 mins.

Cathy being interviewed on BBC Radio Wales
Cathy and HUG on BBC Radio Wales Breakfast with Claire Summers

HUG goes to Wrexham

Wrexham Council took delivery of a few HUG by LAUGH® to be distributed to people living with dementia, in the community. In a launch event on Wednesday, organised by Wrexham Borough Council, Adult Social Care Commissioning Team, Cathy shared the story behind HUG and presented a number of HUGs to the team.

HUG by LAUGH® goes to Wrexham

Finalist in the National Dementia Care Awards 2018

HUG by LAUGH® has been selected for the final in the Outstanding Dementia Care Product 2018 category at the National Dementia Care Awards 2018.

HUG by LAUGH® was nominated by staff from Llys Y Seren, Pobl: Gwalia Care & Support in Port Talbot.

Professor Treadaway said: “We are delighted to have been nominated for this award and to have reached the finals of the competition. The design for HUG was developed from our AHRC research partnership with Pobl Gwalia Care and Support and we acknowledge the important support of residents, staff and management that enabled the design research to take place.”

Read more about the awards here.